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Triggered e-mails average conversion rates in the United States in 2016, by order value

Average conversion rate of triggered e-mails in the United States in 2016, by order value

The data describes the average conversion rate of triggered e-mails in the U.S. in 2016, broken down by order value. It was found that triggered e-mails sent out in response to order values between 50 and 100 USD had a conversion rate of 1.41%.

Under $50 0.78
$50 to $100 1.41
$100 to $250 0.92
$250 to $500 0.65
$500 to $1,000 0.62
$1,000+ 0.43