The data depicts the results of a survey on the share of online account holders using Twitter to communicate with their bank in Italy in 2016 and 2017. During the survey period, it was found that 3% of the responding online bank account holders reported that they used Twitter to receive promotional messages from their bank.
Receiving promotional messages | 3 | 3 |
Reading bank reviews | 3 | 2 |
Requesting assistance | 2 | 2 |