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Italy: online account holders using Google Plus to communicate with their bank 2017

Share of online account holders using Google Plus to communicate with their bank in Italy in 2016 and 2017, by interaction

The data depicts the results of a survey on the share of of online account holders using Google Plus to communicate with their bank in Italy in 2016 and 2017, by interaction. According to data, in 2017 it was found that 3% of the responding online banking account holders reported that they use Google Plus to receive promotional message from their bank while in 2016 was 2%.

Receiving promotional messages 2 3
Reading bank reviews 2 2
Requesting assistance 1 2

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