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Consumer reasons for taking out a credit card in the UK 2015

United Kingdom: Which of the following applied when you took out your main credit card?

The data depicts the reasons given by consumers as to why they decided to take out their main credit card, in the UK in November 2015. A total of 23% of those consumers surveyed stated that online purchases had an impact on their decision to take out their main credit card.

Rewards	33
Online purchases	23
Personal circumstances	16
None of the above	15
Abroad	15
Unsure	14
Introductory offer	14
Financial circumstances	13
Build or improve credit history	12
Instead of debit cards	9
Low interest rate	7
Introductory deal ended	7
Low annual percentage rate	5
Terms & Conditions were changed	4
Low fees	4
Bad customer service	3
Too low credit limit	2
Unexpected fees or interest	2

Consumer reasons for taking out a credit card in the UK 2015

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