Financial Services » Banking » Payment cards in the United Kingdom (UK) | Reasons for taking out main credit card as of 2015

Reasons for main credit card choice in the UK 2015

United Kingdom: Which of the following reasons made you choose your main card?

The data depicts reasons given by consumers as to why they decided to take out their main credit card, in the UK in November 2015. A total of 19% of those consumers surveyed stated that customer service was a reason for choosing their main credit card.

Suited my needs the best 32
Had another financial product 26
Customer service 19
Like the brand 18
Easy to use online system 17
Shop with them 16
Was easy to get it 15
Company offered it 15
Unsure 12
None of the above 10
UK call centre 9
Had a credit card with them 8
Someone recommended it 5
Saw an advert I liked 5
PCW ranked it highly 4
Credit card design 3
Text/ email alerts 3
Only credit card accepted for 2
Sports club/ charity 1