The data displays the key drivers for overall growth in insurance industry in Sub-Saharan Africa in 2016. During the survey, 22% of respondents said they believed that product innovation would be the main driver for overall growth in gross written premiums for their company over the 12 to 18 months following the survey.
GDP growth | 41 |
Product innovation | 22 |
Regulatory changes | 15 |
Competition | 11 |
Technological changes | 10 |