The data displays a ranking of total advertising costs spent by health insurance companies in the Netherlands as of 2017 (in thousand euro). Health insurance in the Netherlands combines elements of both public as well as private insurance. The Netherlands has nine big health insurance concerns in the Netherlands (ten since early 2018), each with multiple companies. As of 2018, there are 26 health insurance companies. Some of those companies also have multiple brands.
It is mandatory to have at least a basic health insurance (in Dutch: basisverzekering) when you work in the Netherlands, because healthcare is funded through taxation of income.
