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WhatsApp: popularity in emerging markets 2017

Selected emerging mobile markets with the highest WhatsApp penetration rate as of 3rd quarter 2017

The data presents the popularity of the mobile messenger app WhatsApp in selected emerging markets as of the third quarter of 2017. According to survey data, 56% of the population in Mexico were using WhatsApp. In Brazil, similarly 56% of the population used WhatsApp.

Mexico	56
Brazil	56
Turkey	50
South Africa	49
Indonesia	40
India	28
Thailand	17

WhatsApp: popularity in emerging markets 2017

StatInvestor