International » Mexico | Advertising spending in Mexico 2018

Advertising spending in Mexico 2010-2018

Advertising spending in Mexico from 2010 to 2018 (Figures expressed in billions of U.S. dollars, unless otherwise specified)

The data describes the advertising spending in Mexico from 2010 to 2016 and provides a forecast for 2017 and 2018. The source projected that the ad expenditure in Mexico would amount to around 4.21 billion USD in 2018, up from 2.95 billion in 2010. Free TV is the biggest ad medium in the country, followed by the internet and the radio. Mexico is the third biggest ad market in Latin America.

2010 2.95
2011 3.24
2012 3.49
2013 3.76
2014 3.73
2015 3.91
2016 4.1
2017 4.11
2018 4.21