Singapore: social network penetration Q3 2017

The data describes the social network penetration in Singapore. As of the third quarter 2017, the most popular social network was mobile messenger WhatsApp with a 73% penetration rate. In 2016, Singapore had 3.3 million social network users. This figure is projected to grow to 3.6 million social media users in 2021. Social media penetration among the population is projected to reach over 60.5% by then.