Internet » Advertising & Marketing » Ad blocking | Interest in mobile ad blocking worldwide 2016

Interest in mobile ad blocking worldwide 2016, by age

Within the past month, have you used an ad blocker on your mobile phone to prevent websites or apps from displaying ads when you visit them?

The data displays data on the interest in mobile ad blocking worldwide in the first quarter of 2016, by age. During the survey, 80% of respondents aged 25 to 34 stated that they had used an ad blocker on their mobile device in the month leading up to the survey, or were interested in doing so.

16-24 76
25-34 80
35-44 76
45-54 74
55-64 70