The data describes the number of active desktop adblock plugin users worldwide from January 2010 to December 2016. As of the last reported period, the source found 236 million internet users to be actively using adblock plugins when going online on their desktop computers.
Adblock plugin users worldwide – additional information
Adblock plugin, a browser extension which blocks nearly all formats of advertising in a website, has seen its popularity grow at a fast pace since the beginning of 2010. About 236 million people browse the internet using an ad block plugin as of December 2016, a significant increase from the beginning of 2013, when the number of active adblock users worldwide added up to 54 million.
