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Ad blocker users worldwide 2016, by age

Share of ad blocker users worldwide in September 2016, by age

The data shows the share of internet users using ad blocking worldwide in September 2016, broken down by age group. It was found that 20% of 16 to 24 year olds used ad blockers. In December 2016, there were 380 million mobile and 236 million desktop adblock users worldwide. Adblocking has the highest penetration rate in Western Europe.

16-24 years	20
25-34 years	20
35-44 years	18
45-54 years	17
55-65 years	14
Total	18

Ad blocker users worldwide 2016, by age

StatInvestor