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U.S. consumers willing to pay more for services without ads in 2017

Share of consumers willing to pay more for a service if it does not have ads in the United States as of September 2017

The data describes the share of consumers willing to pay more for a service if it does not have ads in the U.S. as of September 2017. According to the findings, 33% of consumers said they were willing to pay more for a service if that meant avoiding advertising.

I am willing to pay more for a service if it does not have ads 33
I am not willing to pay more for a service, even if it does not have ads 67