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U.S. consumers who purchased products after seeing a print ad in 2017, by ethnicity

Share of consumers who have purchased products after seeing a print ad in the United States as of September 2017, by ethnicity

The data describes the share of consumers who have purchased products after seeing a print ad in the U.S. as of September 2017, by ethnicity. According to the findings, 46% of Hispanic respondents said they had purchased products after viewing print ads.

White 48 40 12
Hispanic 46 43 10
African American 42 45 13
Other 40 44 17