The data describes information on the adblocking incidence rate in Canada as of February 2017, by content category. According to the findings, the humor category had the highest adblocking rate of 34 percent, followed by automotive content with 29%.
Humor | 34 |
Automotive | 29 |
Entertainment | 29 |
Entertainment - TV | 26 |
Sports | 23 |
Social media | 20 |
Newspapers | 20 |
Lifestyles | 19 |
Travel | 18 |
Family & youth | 15 |
Business/finance | 15 |
Taxes | 9 |