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Adblocking incidence rate in Canada 2017, by content category

Adblocking incidence rate in Canada as of February 2017, by content category

The data describes information on the adblocking incidence rate in Canada as of February 2017, by content category. According to the findings, the humor category had the highest adblocking rate of 34 percent, followed by automotive content with 29%.

Humor 34
Automotive 29
Entertainment 29
Entertainment - TV 26
Sports 23
Social media 20
Newspapers 20
Lifestyles 19
Travel 18
Family & youth 15
Business/finance 15
Taxes 9