The data displays a comparison of display advertising market value and ad blocking losses in Canada in 2016 and 2017. According to the estimates, the Canadian display ad market in 2017 was worth approx. 1.8 billion USD. At the same time, 864 million USD out of this amount was believed to be lost due to ad blocking.
2016 | 1626 | 606 |
2017 | 1807 | 864 |