The data displays the net digital ad revenue of Google as a percentage of total digital ad revenues worldwide from 2016 to 2019. In 2016, the search engine's share of worldwide digital ad revenues was 32.8%.
Google and advertising
Founded in California in 1996, Google was primarily created as an online search engine enabling users to generate algorithm-based search results, based on internal page rankings. Although Google Search is arguably the company’s most popular product, Google generates the majority of its revenue through advertising.
