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Social media marketing profitability 2015-2016

Social media marketing profitability worldwide in 2015 and 2016

The data describes data of the profitability of social media marketing programs worldwide in 2015 and 2016. During the 2016 survey, 39% of responding marketers stated that social media marketing generated significant return on investment (ROI).

2015 9 20 27 30 8 7
2016 39 36 17 7 1