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Revenue per triggered e-mail in the United States in 2016, by type

Revenue per triggered e-mail in the United States in 2016, by type (in USD)

The data describes the revenue per triggered e-mail in the U.S. in 2016, broken down by type. It was found that cart abandonment triggered e-mails generated 6.77 USD revenue per message.

Cart abandonment 6.77
Price decrease 2.83
Product abandonment 2.13
Back in stock 1.7
Search abandonment 1.24
Low inventory 1.13
Post purchase 0.88
New merchandise 0.72