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Share of programmatic in mobile display ad spend in the United States 2014-2019

Share of programmatic in mobile display advertising spending in the United States from 2014 to 2019

The data displays the share of programmatic in mobile display advertising spending in the U.S. from 2014 to 2019. The source projected that the share would amount to 79.8% in 2017.

2014 46
2015 66
2016 75
2017 79.8
2018 82.9
2019 85.2

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