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Share of programmatic in digital video ad spend in the United States 2013-2017

Share of programmatic in digital video advertising spending in the United States from 2013 to 2017

The data displays the share of programmatic in digital video advertising spending in the U.S. in 2013 and 2014, and a forecast thereof until 2017. In 2013, the share amounted to 5%.

2013	5
2014	12
2015	39
2016	56
2017	65

Share of programmatic in digital video ad spend in the United States 2013-2017

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