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Share of programmatic in TV ad spend in the United States 2015-2019

Share of programmatic in TV advertising spending in the United States from 2015 to 2019

The data displays the share of programmatic in total television advertising spending in the U.S. from 2015 to 2019. In 2016, the share amounted to 0.9% and is expected to grow o 5% in 2019.

2015	0.5
2016	0.9
2017	1.6
2018	2.8
2019	5

Share of programmatic in TV ad spend in the United States 2015-2019

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