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Share of programmatic in TV ad spend in the United States 2015-2019

Share of programmatic in TV advertising spending in the United States from 2015 to 2019
Created with Highcharts 5.0.140.50.50.90.91.61.62.82.855201520162017*2018*2019*0123456

The data displays the share of programmatic in total television advertising spending in the U.S. from 2015 to 2019. In 2016, the share amounted to 0.9% and is expected to grow o 5% in 2019.

2015 0.5
2016 0.9
2017 1.6
2018 2.8
2019 5

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