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Digital ad fraud losses in the United States 2011-2021

Estimated cost of digital ad fraud in the United States from 2011 to 2021 (Figures expressed in billions of U.S. dollars, unless otherwise specified)

The data shows the estimated cost of digital advertising fraud in the U.S. from 2011 to 2021. According to the source, fraudulent, nonhuman traffic involvement in digital advertising in 2016 was estimated to incur losses of 7.95 billion USD to U.S. advertisers.

2011	4.95
2012	5.12
2013	5.31
2014	6.56
2015	7.6
2016	7.95
2017	9.82
2018	11
2019	12.38
2020	13.76
2021	15.09

Digital ad fraud losses in the United States 2011-2021

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