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U.S. social media purchase penetration 2016

Share of internet users in the United States who have purchased products directly via social media as of September 2016

This survey shows the share of internet users in the U.S. who have purchased products directly via social media. During the September 2016 survey period, 18.2% of respondents had stated doing so.

Yes	18.2
No	81.9

U.S. social media purchase penetration 2016

StatInvestor