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Frequency of U.S. online purchase journey start via social media 2017

Frequency with which social media users in the United States make a purchase that begins on a social media platform as of August 2017

The data describes the frequency with which social media users in the U.S. make a purchase that begins on a social media platform. During the August 2017 survey, 32.1% of respondents stated that they made a purchase beginning on a social media site about once a month.

Once a month 32.1
Multiple times a month 4.4
2-3 times a month 9.9
Never 53.6