Internet » Advertising & Marketing » Social commerce | U.S. online purchase channels Facebook brand discovery 2017

U.S. Facebook brand discovery online purchase channels 2017

Channels and locations where internet users in the United States complete purchases from brands discovered on Facebook as of December 2017

The data describes the most popular channels and locations where internet users in the U.S. complete purchases from brands discovered on Facebook as of December 2017. During the survey period, 42% of respondents stated that they purchased brands discovered on Facebook via Amazon.

Amazon	42
Brand's website	36
On the social media platform where I found the product	18
Brand's physical store	15
Other digital retailer	17
Other physical store: (e.g., department stores or warehouse clubs)	14

U.S. Facebook brand discovery online purchase channels 2017

StatInvestor