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Social media advertising spending in the United States 2012-2019, by type

Social media advertising spending in the United States from 2012 to 2019, by type (Figures expressed in billions of U.S. dollars, unless otherwise specified)

The data shows the social display and native advertising spending in the U.S. from 2012 to 2014 and a forecast until 2019. BIA/Kelsey projected that the U.S. social native media spending would amount to approx. 7.9 billion dollars in 2015.

2012 2.9 1.4
2013 3.3 1.8
2014 2.8 5.4
2015 3.3 7.9
2016 3.6 11.1
2017 4.1 14.1
2018 4.6 16.7
2019 5.2 18.4