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Most in-demand agency services in the United States 2016

Most in-demand agency services among companies in the United States as of April 2016

The data displays the most in-demand agency services among companies in the U.S. as of April 2016. Among responding marketers from companies with 500 employees or more, 38% stated they hired an agency for TV advertising.

TV 38
Print 28
Social media 28
Web design/development 28
Radio 27
Paid search ads 23
Display/banner ads 23
Search engine optimisation 22
Mobile advertising 22
Events 21
Direct mail 20
E-mail marketing 19
Public relations 19
Mobile app development 18
Marketing automation 12
Content marketing 12
Platform integration 12

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