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Media channels profitability for U.S. marketers 2016

View of selected media channels profitability according to marketing professionals in the United States as of August 2016

The data displays information on the profitability of selected media channels for advertisers in the U.S. as of August 2016. During a survey, 74% of responding marketers who invested in search ads rated TV advertising ROI as excellent or good.

Organic social media/community management	75
Search	74
Paid social media	74
TV advertising	71
E-mail marketing	67

Media channels profitability for U.S. marketers 2016

StatInvestor