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Engagement share of voice of U.S. brands 2017, by industry

Leading industries of U.S. brands on social media in 2017, by share of voice

The data displays leading industries of U.S. brands on social media in 2017, by share of voice. As of the measured period, media and entertainment accounted for 43% of social media actions, while trailing from behind was publishing with a reported amount of 33%.

Media & Entertainment	43
Publishing	33
Sports & Recreation	10
Retail	8
Consumer Goods	4
Auotmotive	2
Travel & Leisure	1
Financial services	1

Engagement share of voice of U.S. brands 2017, by industry

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