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Average daily Facebook brand posts 2017, by vertical

Average number of daily brand posts on Facebook as of 1st half 2017, by vertical

The data describes the average number of daily brand posts on Facebook as of the first half of 2017, broken down by vertical. According to Brandwatch, leading luxury fashion brands produced an average of 0.8 posts to the social network every day. In contrast, TV network brands generated an average of six posts per day.

TV Networks	6
Non-Profits	2.8
Public Sector	1.4
Average	1.2
Automotive	1.1
Airlines	1.1
Pharmaceuticals & Healthcare	1
Consumer Technology	0.9
Retail	0.8
Luxury Fashion	0.8
Telecommunication	0.8
Packaged Food and Beverages	0.7
Financial Services	0.5
Retaurants	0.4
Alcohol	0.2
CPG	0.1

Average daily Facebook brand posts 2017, by vertical

StatInvestor