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U.S. consumers influenced by social media ads to purchase products in 2017, by income

Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by income

The data describes the share of consumers who have purchased products after seeing an ad on social media in the U.S. as of September 2017, by income. According to the findings, 38% of consumers with a reported income of less than 50,000 USD said they had purchased products after viewing an ad on social media.

Under $50,000	38	52	11
$50,000 - 100,000	42	48	10
$100,000 and above	40	51	10

U.S. consumers influenced by social media ads to purchase products in 2017, by income

StatInvestor