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U.S. consumers who find Facebook advertising helpful 2017

Share of consumers who found Facebook advertising to be helpful in the United States as of May 2017

The data describes the share of consumers in the U.S. who found Facebook advertising to be helpful as of May 2017. During the survey period, 10% of respondents had expressed that they found Facebook advertising to be helpful, while 26% had reported that it was not helpful at all.

Very helpful 10
Kind of helpful 22
Not too helpful 23
Not helpful at all 26
I don’t know 3
I do not use 16