The data describes the primary attitude towards personalized video ads according to internet users in the U.S. as of July 2017. Based on the findings, 59.9% of internet users stated that even relevant ads took away from their viewing experience, while in comparison only 9.2% reported the opposite stating it enhanced the viewing experience.
Enhances the viewing experience | 9.2 |
Neither enhances nor detracts from the viewing experience | 18.5 |
Takes away from the viewing experience | 12.4 |
Even relevant ads take away from the viewing experience | 59.9 |