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U.S. SME owners on the reasons a digital presence is important 2016

What makes a digital presence so important for small and medium sized enterprises?

The data displays the reasons small and medium enterprise owners in the U.S. consider a digitial presence to be important to SMEs. 45.7% of those surveyed felt it is important as it helps with customer loyalty.

It helps with customer acquisition	77.2
It improves the image of an enterprise	63
It makes communicating easier	60.9
It helps to differentiate an enterprise from its competitors	48.9
It helps with customer loyalty	45.7
It provides information for business partners/suppliers	33.7
It is not important	0
Other	0

U.S. SME owners on the reasons a digital presence is important 2016

StatInvestor