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Digital activities of small U.S. business owners 2017

Likelihood of digital and online activities of small business owners in the United States as of October 2017

The data shows the likelihood of selected digital and online activities among small business owners in the U.S. as of October 2017. During the survey period, 23% of respondents stated that they were very likely to increase their online presence through online marketing and social media sites.

Increase your online presence through online marketing and social media sites	23	28	18	31
Increase efforts to interact with customers via online applications or mobile apps	13	23	24	40
Increase your business' ecommerce presence	11	20	26	43
Change or update your business website	29	24	17	30
Purchase or upgrade your business software for managing your sales, customers, inventory, and/or employees	11	18	27	44
Purchase new computers, tablets or smartphones	23	29	20	28
Add or update digital payment options	9	13	28	49
Hire an outside company or consultant to advise on your business' technology needs	5	10	28	57
Use existing credit or take out new credit to purchase new equipment or technologies	9	15	27	46

Digital activities of small U.S. business owners 2017

StatInvestor