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U.S. small company mobile app usage reasons 2018

Reasons for small businesses in the United States to build a mobile app as of February 2018

The data describes information on the reasons for small businesses in the U.S. to build a mobile app as of February 2018. During a survey of small businesses, it was found that 17% of companies had launched a mobile app to increase sales.

To attract new customers 28
To gain competitive advantage 18
To increase sales 17