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Most valuable mobile app feature for small U.S. companies 2018

What's the most valuable feature of your company's mobile app?

The data shows the most valuable mobile business app features according to small businesses in the U.S. as of February 2018. During a survey of small businesses, it was found that 12% of companies regarded customer loyalty features as the most valuable aspect of their mobile app.

Mobile payment 26
Social integration 24
Ability to communicate with customer 14
Customer loyalty program 12