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Brazil digital platform distribution of visits 2016

Distribution of visits to selected digital content categories in Brazil as of March 2016, by platform

The data displays the distribution of visits to selected digital content categories in Brazil as of March 2016, sorted by platform. During the measured period, 75% of social media visits from Brazilian digital audiences were made via mobile.

Technology 10 90
Services 18 82
Games 24 76
Search/Navigation 24 76
Social media 25 75
Directories/Resources 40 60
Lifestyle 45 55
Retail 46 54
News/Information 68 32
Entertainment 69 31
Portals 74 26