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Social network usage penetration of European populations in 2017

Share of individuals in European countries using social networks in 2017

The data shows the proportion of the adult population in European (EU) countries that used social networks in 2017. Iceland had the highest social network penetration in 2017, with 89% of the adult population using social networks.

Iceland	89
Norway	83
Denmark	75
Belgium	72
United Kingdom	71
Sweden	71
Malta	70
Luxembourg	68
Netherlands	67
Finland	66
Hungary	65
Cyprus	63
Former Yugoslav Republic of Macedonia, the	62
Latvia	60
Estonia	60
Ireland	59
Slovakia	59
Spain	57
Portugal	56
European Union (15 countries)	55
Lithuania	54
European Union (current composition)	54
European Union (before the accession of Croatia)	54
Switzerland	53
Romania	52
Austria	51
Euro area	51
Germany	51
Greece	50
Bulgaria	50
Poland	48
Czech Republic	48
Serbia	48
Croatia	47
Slovenia	45
France	43
Italy	43

Social network usage penetration of European populations in 2017

StatInvestor