The data shows a forecast of the development in social network user numbers in the UK from 2015 to 2022. In 2022, the number of monthly active social network users is projected to reach 42.88 million individuals. This would be an increase of over four million new users from 38.01 million users in 2015. This increase can also be seen in the penetration rate. Between 2015 and 2021 it is predicted to rise by 7.33% form a 55.18% penetration rate in 2015 to a penetration of 62.51% in 2021. The data presented covers all individuals who used the internet at least once a month with any device.
2015 | 38.01 |
2016 | 38.68 |
2017 | 39.35 |
2018 | 39.96 |
2019 | 40.58 |
2020 | 41.27 |
2021 | 41.79 |
2022 | 42.28 |