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U.S. internet users who shop for footwear and apparel digitally 2016, by gender

Share of internet users in the United States who primarily shop for apparel and footwear digitally as of April 2016, by gender

The data describes the share of internet users in the U.S. who primarily shopped for apparel and footwear digitally as of April 2016, by gender. During the survey, 19% of female respondents stated they shopped digitally more than in-store for footwear.

Male - Footwear 4 12 16 24 45
Male - Apparel 4 17 16 35 28
Female - Footwear 3 19 14 29 36
Female - Apparel 3 23 18 34 21