The data displays the mobile social network penetration rate worldwide as of January 2018, by region. As of that period, East Asia was ranked first with mobile social media penetration rate of 64 percent, followed by North America with 61%. The global average penetration rate was equal to 39%.
Eastern Asia | 64 |
Northern America | 61 |
South America | 57 |
Northern Europe | 57 |
Central America | 56 |
Southeast Asia | 51 |
Oceania | 49 |
Southern Europe | 48 |
Western Asia | 46 |
Western Europe | 44 |
Global average | 39 |
Caribbean | 37 |
Eastern Europe | 37 |
Northern Africa | 35 |
Southern Africa | 27 |
Southern Asia | 19 |
Western Africa | 10 |
Central Asia | 6 |
Eastern Africa | 6 |
Middle Africa | 5 |