Instagram usage reach in the United States 2018, by age group

Percentage of U.S. adults who use Instagram as of January 2018, by age group

The data displays the share of adults in the U.S. who were using Instagram as of January 2018, sorted by age group. During that period of time, 64% of respondents between 18 and 29 years used the photo sharing app.

18-29 64
30-49 40
50-64 21
65+ 10