The data describes a ranking of the most popular YouTube video content categories of female Millennials in the U.S. As of April 2016, beauty and style content accounted for 62% of YouTube content views of that particular demographic group.
Beauty and style | 62 |
Health and fitness | 6 |
Music | 5 |
Shopping | 4 |
Movies and tv | 4 |
People | 4 |
Gaming | 3 |
Education and reference | 2 |
Hobbies | 2 |
Food and drink | 1 |
Other | 7 |