The data describes the frequency of Instagram use among U.S. Millennial internet users from the first quarter of 2016 to the third quarter of 2017. According to the findings, in the first quarter of 2016, 27% of respondents reported on using Instagram daily. This value increased in the third quarter of 2017, with 34% of respondents stating daily use.
Q1 '16 | 27 | 9 | 5 | 3 | 48 | 9 |
Q2 '16 | 29 | 9 | 4 | 4 | 45 | 8 |
Q3 '16 | 30 | 9 | 3 | 3 | 44 | 10 |
Q4 '16 | 30 | 10 | 4 | 4 | 42 | 10 |
Q1 '17 | 33 | 10 | 4 | 4 | 38 | 10 |
Q2 '17 | 33 | 10 | 4 | 5 | 39 | 10 |
Q3 '17 | 34 | 9 | 4 | 4 | 39 | 10 |