The data describes the frequency of Snapchat use among U.S. millennial internet users from the first quarter of 2016 to the third quarter of 2017. According to the findings, in the first quarter of 2016, 24% of respondents reported on using Snapchat daily. This value increased in the third quarter of 2017, with an increase to 28% for daily frequent use.
Q1 '16 | 24 | 9 | 2 | 3 | 52 | 11 |
Q2 '16 | 26 | 8 | 3 | 3 | 50 | 11 |
Q3 '16 | 28 | 9 | 3 | 2 | 47 | 11 |
Q4 '16 | 26 | 8 | 3 | 2 | 49 | 11 |
Q1 '17 | 29 | 10 | 3 | 3 | 43 | 11 |
Q2 '17 | 30 | 10 | 4 | 4 | 42 | 11 |
Q3 '17 | 28 | 9 | 3 | 4 | 43 | 13 |