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Average price of paid Android and iOS apps 2018

Average price of paid apps in the Apple App Store and Google Play as of 1st quarter 2018 (in USD)

The data presents the average app price of paid apps in the Apple App Store and Google Play as of the first quarter of 2018. As of the measured period, the average price for a paid app in the Apple App Store was 4.37 USD.

Android (Google Play) 4.86 1.49
iOS (Apple App Store) 4.37 1.99